{"id":1168,"date":"2024-12-21T06:04:04","date_gmt":"2024-12-21T06:04:04","guid":{"rendered":"https:\/\/bullseye.ac\/blog\/?p=1168"},"modified":"2025-01-04T06:27:58","modified_gmt":"2025-01-04T06:27:58","slug":"vinay-nathan-the-iot-man-d","status":"publish","type":"post","link":"https:\/\/bullseye.ac\/blog\/entrepreneurs\/vinay-nathan-the-iot-man-d\/","title":{"rendered":"The IoT Man"},"content":{"rendered":"\n<p>The entrepreneur talks are usually tagged My Story sessions at TiE. Vinay started off by professing that it is our Story \u2013 so we heard about how he and his 3 partners together have built this company. Vinay\u2019s dad was a marketing manager at Cummins India Ltd. Vinay has done his Compnter Science engineering. His first venture was a company in the videoconferencing space. This was taken over by NVidia \u2013 and they went on to transform this company into NVidia India. After the first stint of entrepreneurship, Vinay went back to a job \u2013 following his dad\u2019s footsteps by becoming a marketing manager at Persistent Systems, one of the pioneers in the IoT space.<\/p>\n\n\n\n<p>IoT is actually an integration of 8-9 disciplines. A conventional example of&nbsp; IoT use is remote server management, Companies like Blade Logic are managing upwards of 10,000 servers. One of the big opportunities in IoT is industrial equipment. Only about 5% of machines are connected today. Companies like Schneider are already in this space \u2013 but they are restricted to informing operators and not management. Vinay thought that getting these machines into a single platform was where the moolah was. It took Altizon 3 months to get the first prototype ready. This was used to get buy-in from a customer. It took another 3 months to get a more professional version ready. In order to ensure the security of the data, Chinese walls were put between the app developers and the platform team. Today Altizon has about 106 customers in 31 countries. The promise that Altizon makes to its customers is that there will be no losses because of any major breakdowns. Also they promise a 10% improvement in OE: Machine availability, energy utilisation and performance quality.<\/p>\n\n\n\n<p>The first 2 years, 2013 to 2015, were focused on the manufacturing sector in Pune. This was the time a self service layer was added to the platform. 500 developer accounts got created, but unfortunately not too many of them were active. Wipro was one of the earliest users. Out of a team of 30, 3 people are domain experts \u2013 in the areas of instrumentation, production and management. The vision is to have a lot of apps built, based on the Altizon platform. Some of the ideas for the apps: a predictable maintenance algorithm for pumps, Throughput quality prediction.<\/p>\n\n\n\n<p>GE has been making a lot of noise off late about connected machines. This has helped Altizon as they now have to do less of preaching. Germany has already passed a legislation to get the connected machines onto a standard \u2013 Kodeko. This should make it much easier to connect equipment. Yet the reality is that standards always lag the problems. So Altizon started with Tier 3 suppliers \u2013 and worked their way up. The pricing plan is SaaS.<\/p>\n\n\n\n<p>Vinay\u2019s parting advice was never sell a technology to a customer. At the initial stage of a company\u2019s operations generalists make a huge difference \u2013 as they are not married to any technology. He recommends reading this book \u2013 \u2018The Hard Things about Hard things\u2019 by Horowitz. Could not find a pdf about the book online \u2013 but here are his blogs in pdf form: <a href=\"https:\/\/a16z.com\/2016\/09\/04\/ben-blog-ebook\/\">https:\/\/a16z.com\/2016\/09\/04\/ben-blog-ebook\/<\/a><\/p>\n\n\n\n<p>Here is the company website \u2013 <a href=\"http:\/\/www.altizon.com\">www.altizon.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The entrepreneur talks are usually tagged My Story sessions at TiE. Vinay started off by professing that it is our Story \u2013 so we heard about how he and his 3 partners together have built this company. Vinay\u2019s dad was a marketing manager at Cummins India Ltd. Vinay has done his Compnter Science engineering. His &#8230; <a title=\"The IoT Man\" class=\"read-more\" href=\"https:\/\/bullseye.ac\/blog\/entrepreneurs\/vinay-nathan-the-iot-man-d\/\" aria-label=\"More on The IoT Man\">Read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","_uag_custom_page_level_css":"","footnotes":""},"categories":[52],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The IoT Man - BullsEye<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bullseye.ac\/blog\/entrepreneurs\/vinay-nathan-the-iot-man-d\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The IoT Man - BullsEye\" \/>\n<meta property=\"og:description\" content=\"The entrepreneur talks are usually tagged My Story sessions at TiE. Vinay started off by professing that it is our Story \u2013 so we heard about how he and his 3 partners together have built this company. Vinay\u2019s dad was a marketing manager at Cummins India Ltd. Vinay has done his Compnter Science engineering. His ... Read more\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bullseye.ac\/blog\/entrepreneurs\/vinay-nathan-the-iot-man-d\/\" \/>\n<meta property=\"og:site_name\" content=\"BullsEye\" \/>\n<meta property=\"article:published_time\" content=\"2024-12-21T06:04:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-04T06:27:58+00:00\" \/>\n<meta name=\"author\" content=\"Bhavya Chowdhury\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bhavya Chowdhury\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/bullseye.ac\/blog\/entrepreneurs\/vinay-nathan-the-iot-man-d\/\",\"url\":\"https:\/\/bullseye.ac\/blog\/entrepreneurs\/vinay-nathan-the-iot-man-d\/\",\"name\":\"The IoT Man - BullsEye\",\"isPartOf\":{\"@id\":\"https:\/\/bullseye.ac\/blog\/#website\"},\"datePublished\":\"2024-12-21T06:04:04+00:00\",\"dateModified\":\"2025-01-04T06:27:58+00:00\",\"author\":{\"@id\":\"https:\/\/bullseye.ac\/blog\/#\/schema\/person\/992754c8575e3584d4c0dbcab059dd23\"},\"breadcrumb\":{\"@id\":\"https:\/\/bullseye.ac\/blog\/entrepreneurs\/vinay-nathan-the-iot-man-d\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/bullseye.ac\/blog\/entrepreneurs\/vinay-nathan-the-iot-man-d\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/bullseye.ac\/blog\/entrepreneurs\/vinay-nathan-the-iot-man-d\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/bullseye.ac\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The IoT Man\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/bullseye.ac\/blog\/#website\",\"url\":\"https:\/\/bullseye.ac\/blog\/\",\"name\":\"BullsEye\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/bullseye.ac\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/bullseye.ac\/blog\/#\/schema\/person\/992754c8575e3584d4c0dbcab059dd23\",\"name\":\"Bhavya Chowdhury\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/bullseye.ac\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/96cc080647ada77871a0fe51c103b135?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/96cc080647ada77871a0fe51c103b135?s=96&d=mm&r=g\",\"caption\":\"Bhavya Chowdhury\"},\"url\":\"https:\/\/bullseye.ac\/blog\/author\/bhavya-chowdhury\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The IoT Man - BullsEye","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bullseye.ac\/blog\/entrepreneurs\/vinay-nathan-the-iot-man-d\/","og_locale":"en_US","og_type":"article","og_title":"The IoT Man - BullsEye","og_description":"The entrepreneur talks are usually tagged My Story sessions at TiE. Vinay started off by professing that it is our Story \u2013 so we heard about how he and his 3 partners together have built this company. Vinay\u2019s dad was a marketing manager at Cummins India Ltd. Vinay has done his Compnter Science engineering. His ... Read more","og_url":"https:\/\/bullseye.ac\/blog\/entrepreneurs\/vinay-nathan-the-iot-man-d\/","og_site_name":"BullsEye","article_published_time":"2024-12-21T06:04:04+00:00","article_modified_time":"2025-01-04T06:27:58+00:00","author":"Bhavya Chowdhury","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Bhavya Chowdhury","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/bullseye.ac\/blog\/entrepreneurs\/vinay-nathan-the-iot-man-d\/","url":"https:\/\/bullseye.ac\/blog\/entrepreneurs\/vinay-nathan-the-iot-man-d\/","name":"The IoT Man - BullsEye","isPartOf":{"@id":"https:\/\/bullseye.ac\/blog\/#website"},"datePublished":"2024-12-21T06:04:04+00:00","dateModified":"2025-01-04T06:27:58+00:00","author":{"@id":"https:\/\/bullseye.ac\/blog\/#\/schema\/person\/992754c8575e3584d4c0dbcab059dd23"},"breadcrumb":{"@id":"https:\/\/bullseye.ac\/blog\/entrepreneurs\/vinay-nathan-the-iot-man-d\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bullseye.ac\/blog\/entrepreneurs\/vinay-nathan-the-iot-man-d\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/bullseye.ac\/blog\/entrepreneurs\/vinay-nathan-the-iot-man-d\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/bullseye.ac\/blog\/"},{"@type":"ListItem","position":2,"name":"The IoT Man"}]},{"@type":"WebSite","@id":"https:\/\/bullseye.ac\/blog\/#website","url":"https:\/\/bullseye.ac\/blog\/","name":"BullsEye","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bullseye.ac\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/bullseye.ac\/blog\/#\/schema\/person\/992754c8575e3584d4c0dbcab059dd23","name":"Bhavya Chowdhury","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bullseye.ac\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/96cc080647ada77871a0fe51c103b135?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/96cc080647ada77871a0fe51c103b135?s=96&d=mm&r=g","caption":"Bhavya Chowdhury"},"url":"https:\/\/bullseye.ac\/blog\/author\/bhavya-chowdhury\/"}]}},"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false},"uagb_author_info":{"display_name":"Bhavya Chowdhury","author_link":"https:\/\/bullseye.ac\/blog\/author\/bhavya-chowdhury\/"},"uagb_comment_info":0,"uagb_excerpt":"The entrepreneur talks are usually tagged My Story sessions at TiE. Vinay started off by professing that it is our Story \u2013 so we heard about how he and his 3 partners together have built this company. Vinay\u2019s dad was a marketing manager at Cummins India Ltd. Vinay has done his Compnter Science engineering. His&hellip;","_links":{"self":[{"href":"https:\/\/bullseye.ac\/blog\/wp-json\/wp\/v2\/posts\/1168"}],"collection":[{"href":"https:\/\/bullseye.ac\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bullseye.ac\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bullseye.ac\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/bullseye.ac\/blog\/wp-json\/wp\/v2\/comments?post=1168"}],"version-history":[{"count":2,"href":"https:\/\/bullseye.ac\/blog\/wp-json\/wp\/v2\/posts\/1168\/revisions"}],"predecessor-version":[{"id":2301,"href":"https:\/\/bullseye.ac\/blog\/wp-json\/wp\/v2\/posts\/1168\/revisions\/2301"}],"wp:attachment":[{"href":"https:\/\/bullseye.ac\/blog\/wp-json\/wp\/v2\/media?parent=1168"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bullseye.ac\/blog\/wp-json\/wp\/v2\/categories?post=1168"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bullseye.ac\/blog\/wp-json\/wp\/v2\/tags?post=1168"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}