{"id":2477,"date":"2025-01-04T11:29:47","date_gmt":"2025-01-04T11:29:47","guid":{"rendered":"https:\/\/bullseye.ac\/blog\/?p=2477"},"modified":"2025-01-16T07:42:08","modified_gmt":"2025-01-16T07:42:08","slug":"crafting-success-the-intersection-of-design-and-business","status":"publish","type":"post","link":"https:\/\/bullseye.ac\/blog\/business\/crafting-success-the-intersection-of-design-and-business\/","title":{"rendered":"Apple: Change the world through careful planning, not by listening to customers"},"content":{"rendered":"\n<p>Number of words: 142<\/p>\n\n\n\n<p>What would it mean to prioritize design over chance? Today, \u201cgood design\u201d is an aesthetic imperative, and everybody from slackers to yuppies carefully \u201ccurates\u201d their outward appearance. It\u2019s true that every great entrepreneur is first and foremost a designer. Anyone who has held an iDevice or a smoothly machined MacBook has felt the result of Steve Jobs\u2019s obsession with visual and experiential perfection. But the most important lesson to learn from Jobs has nothing to do with aesthetics. The greatest thing Jobs designed was his business. Apple imagined and executed definite multi-year plans to create new products and distribute them effectively. Forget \u201cminimum viable products\u201d\u2014ever since he started Apple in 1976, Jobs saw that you can change the world through careful planning, not by listening to focus group feedback or copying others\u2019 successes.<\/p>\n\n\n\n<p><em>Excerpted from \u2018Zero to One\u2019 by Peter Thiel<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Number of words: 142 What would it mean to prioritize design over chance? Today, \u201cgood design\u201d is an aesthetic imperative, and everybody from slackers to yuppies carefully \u201ccurates\u201d their outward appearance. It\u2019s true that every great entrepreneur is first and foremost a designer. Anyone who has held an iDevice or a smoothly machined MacBook has &#8230; <a title=\"Apple: Change the world through careful planning, not by listening to customers\" class=\"read-more\" href=\"https:\/\/bullseye.ac\/blog\/business\/crafting-success-the-intersection-of-design-and-business\/\" aria-label=\"More on Apple: Change the world through careful planning, not by listening to customers\">Read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","_uag_custom_page_level_css":"","footnotes":""},"categories":[60,7],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Apple: Change the world through careful planning, not by listening to customers - BullsEye<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bullseye.ac\/blog\/business\/crafting-success-the-intersection-of-design-and-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Apple: Change the world through careful planning, not by listening to customers - BullsEye\" \/>\n<meta property=\"og:description\" content=\"Number of words: 142 What would it mean to prioritize design over chance? Today, \u201cgood design\u201d is an aesthetic imperative, and everybody from slackers to yuppies carefully \u201ccurates\u201d their outward appearance. It\u2019s true that every great entrepreneur is first and foremost a designer. Anyone who has held an iDevice or a smoothly machined MacBook has ... Read more\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bullseye.ac\/blog\/business\/crafting-success-the-intersection-of-design-and-business\/\" \/>\n<meta property=\"og:site_name\" content=\"BullsEye\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-04T11:29:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-16T07:42:08+00:00\" \/>\n<meta name=\"author\" content=\"Bhavya Chowdhury\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bhavya Chowdhury\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/bullseye.ac\/blog\/business\/crafting-success-the-intersection-of-design-and-business\/\",\"url\":\"https:\/\/bullseye.ac\/blog\/business\/crafting-success-the-intersection-of-design-and-business\/\",\"name\":\"Apple: Change the world through careful planning, not by listening to customers - BullsEye\",\"isPartOf\":{\"@id\":\"https:\/\/bullseye.ac\/blog\/#website\"},\"datePublished\":\"2025-01-04T11:29:47+00:00\",\"dateModified\":\"2025-01-16T07:42:08+00:00\",\"author\":{\"@id\":\"https:\/\/bullseye.ac\/blog\/#\/schema\/person\/992754c8575e3584d4c0dbcab059dd23\"},\"breadcrumb\":{\"@id\":\"https:\/\/bullseye.ac\/blog\/business\/crafting-success-the-intersection-of-design-and-business\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/bullseye.ac\/blog\/business\/crafting-success-the-intersection-of-design-and-business\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/bullseye.ac\/blog\/business\/crafting-success-the-intersection-of-design-and-business\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/bullseye.ac\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Apple: Change the world through careful planning, not by listening to customers\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/bullseye.ac\/blog\/#website\",\"url\":\"https:\/\/bullseye.ac\/blog\/\",\"name\":\"BullsEye\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/bullseye.ac\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/bullseye.ac\/blog\/#\/schema\/person\/992754c8575e3584d4c0dbcab059dd23\",\"name\":\"Bhavya Chowdhury\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/bullseye.ac\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/96cc080647ada77871a0fe51c103b135?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/96cc080647ada77871a0fe51c103b135?s=96&d=mm&r=g\",\"caption\":\"Bhavya Chowdhury\"},\"url\":\"https:\/\/bullseye.ac\/blog\/author\/bhavya-chowdhury\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Apple: Change the world through careful planning, not by listening to customers - BullsEye","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bullseye.ac\/blog\/business\/crafting-success-the-intersection-of-design-and-business\/","og_locale":"en_US","og_type":"article","og_title":"Apple: Change the world through careful planning, not by listening to customers - BullsEye","og_description":"Number of words: 142 What would it mean to prioritize design over chance? 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Today, \u201cgood design\u201d is an aesthetic imperative, and everybody from slackers to yuppies carefully \u201ccurates\u201d their outward appearance. It\u2019s true that every great entrepreneur is first and foremost a designer. 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