Number of words: 367 In greed we trust . Classically trained economists love the idea that the answer to all our problems is to be found in the lure of profit , but unfortunately this idea ignores two fundamental equations in relation to oil . Firstly, it is assumed that just because we have the … Read more
Number of words: 732 Today’s oil business started on the cusp of the American Civil War ( which pitted the industrialised North against the slave dependent South ) when , in August 1859 , Edwin L. Drake drilled down seventy – five feet on a farm in Pennsylvania and thus began Rockefeller later consolidated to a … Read more
Number of words: 295 Owing to Sloan’s reception for candidness, a young Cadillac engineer named Nicholas Dreystadt realized that he could ask for a hearing with the board. His topic: how to make Cadillac profitable in 18 months, and he requested 10 minutes of the board’s time. At Sloan’s GM, the young engineer received a … Read more
Number of words: 691 Now Karl and I could sit back and watch the strategies slug it out in our creation over thousands and thousands of generations. Our fervent hope was that one strategy would emerge victorious. Even though no evolutionary trajectory ever quite repeated itself, there were overall patterns and consistency in what we … Read more
Number of words: 324 The bats are one often cited example of direct reciprocity in nature. Another can be found on coral reefs, where fish of all kinds visit “cleaning stations” where they are scrubbed of parasites by smaller varieties of fish and by shrimps: the former get cleaned of pesky parasites and the latter … Read more
Number of words: 153 In a world in which so many messages are being sent to consumers in so many different ways, in a world of hurry up sound bites, I must now admit that flash is the magical substance that can cut through all the mush and send the clearest message. Richard Branson is … Read more
Number of words: 276 We agreed, at the beginning, that we would keep this alliance as simple as possible. There were no big teams of international lawyers involved. Partners in the alliance signed a five page agreement. The alliance airlines are not handcuffed to one another. If they find over time that they are not … Read more
Number of words: 166 The people who run corporations spend too much time paying too much attention to the wrong things. In virtually every company that I have worked with for over four decades, I have seen executives spending just about all of their time on operations, on questions about producing a product or providing … Read more
Number of words: 183 Soldiers don’t think of themselves – and risk their lives – as part of a huge army; they do that for people they know who deserve their trust and loyalty, people who depend on them, commonly a group no larger than an infantry squad. No matter how big your company is, … Read more
Number of words: 115 Knowledge is a difficult asset to measure. But I wonder, how many millions of dollars of value walk out the door everyday because American business culture is so obsessed with youth that it thinks little of pushing its veterans out. Paying attention to youth is not bad in itself, of course. … Read more
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