Historical Significance of Resource Control

Number of words: 210 Civilisations have fallen because of an inability to acquire sufficient quantities of energy, food and metals. Societies that have managed to control access to natural resources have survived and those that have failed have become extinct. The Spanish conquistadores’ pillage of Peru and Mexico, destroying both the Aztec and Inca cultures, … Read more

Marketing Luxury to Diverse Audiences

Number of words: 295 Owing to Sloan’s reception for candidness, a young Cadillac engi­neer named Nicholas Dreystadt realized that he could ask for a hear­ing with the board. His topic: how to make Cadillac profitable in 18 months, and he requested 10 minutes of the board’s time. At Sloan’s GM, the young engineer received a … Read more

The Rise and Fall of Strategies in Evolutionary Tournaments

Number of words: 691 Now Karl and I could sit back and watch the strategies slug it out in our creation over thousands and thousands of generations. Our fervent hope was that one strategy would emerge victorious. Even though no evolutionary trajectory ever quite repeated itself, there were overall patterns and consistency in what we … Read more

Intriguing Relationship Between Cleaners and Clients

Number of words: 324 The bats are one often cited example of direct reciprocity in nature. Another can be found on coral reefs, where fish of all kinds visit “cleaning stations” where they are scrubbed of parasites by smaller varieties of fish and by shrimps: the former get cleaned of pesky parasites and the latter … Read more